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Claritas Segmentation & Market Solutions offers a comprehensive business-to-business marketing solution that helps you deploy more effective direct mail, telemarketing, and direct sales efforts to your best customers. Continue reading for more information about the business-to-business marketing solutions and how you contact a Claritas representative for licensing purposes.


Contact your Claritas Representative for more information on the following features available for Business-To-Business analyses.

New Market Report

By defining a list of businesses on a variety of characteristics (NAICS name, NAICS number, number of employees, total sales, etc.) you can use the New Market report to discover your optimal geographic areas. The New Market Report will compare your refined set of businesses to the total numbers in selected markets, along with percent market penetration and market index.

Business Prospect and Analytical List

Business Prospect Lists can be used to identify and locate your prospects in any market or analysis area. Easily define and retrieve comprehensive prospect lists by following these easy steps:

1. Define your area from any standard geography, polygon or radius.
2. Filter the business list by one or more of the following criteria:

3. Retrieve your list in one of the following output formats. The output formats contain different attributes, based on your budget, approach, and needs:

For more information on the Business-to-Business features available in Claritas Segmentation & Market Solutions, call 1-800-234-5973 to speak with an account representative. This functionality is not currently available for online self registration.