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Get to know them Get in front of them Grow to meet your goals

Know who needs you & find more of your best customers
Know the why behind the buy & transform insight to opportunity
Know where to buy & invest budget where it does more
Sell smarter & find customers faster

Claritas is transforming the way marketers find customers. Our proven methodology combines sought-after data sources with cutting-edge technology to help you:

  • Identify the right targets using Claritas' unique data assets, including original custom research, segmentation and multicultural insights. With the Claritas Identity Graph, you can also turn anonymous website (and store) visitors into knowable customers and fill in gaps in your CRM to capture new business.
  • Deliver your audiences the right messages to the right channels using our online and offline connections for more effective campaign execution. 
  • Optimize campaigns through remarkably precise measurement in near real-time and use leanings to continually improve your ROI. Determine the true impact of media by measuring and attributing conversions across all channels.

No other company can see what we see, or do what we do, quite the way we do it.

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Close the distance between what you need to do and getting it done.

Extra-mile experts
Dedicated data scientists with decades in the field. Driven sales professionals who know what works (and what doesn’t). Digital and real-world researchers asking all the right questions.

Data and technology you can’t get anywhere else
Proprietary and custom consumer profiles across major industries. Original research, best-in-class segmentation and sought-after insights powered by one of the industry's largest identity graphs to bring your customers into focus.

Partners with power
Google, Facebook, LiveRamp and many more. Data players expected and unexpectedly necessary. DMP activation, run management and a full-suite of campaign execution capabilities in-house to make your job easier.