Profile Ranking Index Reports

Profile Ranking Index Reports (PRI) enable marketers to better understand the lifestyle behaviors of consumers in a market using profiles from Experian Simmons, one of the most inclusive consumer databases available. These reports include the top and bottom 20 profile attributes, representing the most likely and least likely behaviors exhibited by consumers in a trade area compared to the average U.S. household. It also provides the number of users per 100 households and overall count of households for a trade area.

Discover where consumers in a market are more likely to shop, dine, travel, and much more, to help you create marketing strategies and media messages that resonate with consumers you are trying to reach.

This package provides unlimited access to the following reports:

• PRI-Food and Dining Report (2012)
• PRI- Apparel and Shopping Report (2012)
• PRI- General Retail Report (2012)
• PRI- Media Usage Report (2012)
• PRI- Finance Report (2012)
• PRI- Travel & Leisure Report (2012)

Add this package and get unlimited access to these reports for only $3500.

Click here to sign up online or call 1-800-234-5973 to speak with an account representative about how Profile Ranking Index Reports can help you get a better understanding of consumers in your market. These offers are good for one registered user for a 12-month annual license.