Reach your target audiences online with unique, behavior-based segments utilizing 1,000’s of lifestyles, attitudes, psychographics and brand-based preferences. Activate your campaigns across 100’s of platforms and networks using time-tested, privacy friendly audiences via LiveRamp for higher campaign results.

Claritas Digital explained in this brief video

Identify Your Target

Customer Segments

Activate Online

Place your media buy via your chosen platform on the Claritas Digital Partner Network


Measure Performance (Feasibility based on client)

2,300 Audiences

Connected to 200+ Publishers and Platforms

Measured Results

Claritas data is recognized as a leading, high performing data set for omnichannel marketing. Activating campaigns using Claritas data digitally drives results for marketers at scale.

GM, Data


Execute online with more than 2,300 audiences across industries


Car buyers of specific make and models. Auto maintenance preferences and purchases (DIY,DIFM)

Retail & Shopping

Shopping & dining preferences 
at the brand level


Technology adoption and consumer electronic usage


Psychographics, eco-tendencies, product preferences, energy habits, and new in 2017-NFL Fans


Banking, investing, credit card & saving preferences by channel and type

Our Digital Partners

We used ConneXions segmentation through Claritas Digital to increase our online campaign results 16x by activating our segments online.

Marketing Analytics Team

National Wireless Provider

What is your segment?

Download the MyBestSegments App today!

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Start Segmenting Today!

Are you ready to get started?
please call 800.234.5973 or send an email to