Marketing Software Done Right

Market Research, B2B Marketing and Market Analysis Software

The right marketing software can make or break your marketing initiative. At Claritas, our leading marketing software applications have helped define the industry standard. With the power of our marketing software solutions, you'll explore demographics, customer segmentation and other industry-focused applications.

Claritas' marketing software provides precision data access, analysis and insightful planning tools to optimize your marketing analyses. Our marketing software solutions include a wide array of demographic and segmentation research databases, industry-focused applications expertise and marketing software systems for data access, analysis, planning and demographic targeting.

In addition, our marketing software provides business intelligence research and market segmentation, as well as data mining information that is critical in market analysis, target market research, and B2B marketing applications. With options including desktop and Internet-based applications that can be customized to your needs, our marketing software solutions provide a solid foundation for your marketing analyses.

To determine which Claritas marketing software is best for your marketing strategy, please click on the link below, or click on one of our specific marketing software products for a more detailed understanding and analysis:

Compare Claritas Marketing Software

AdSelect™ – This marketing software allows you to detail the benefits of a marketing strategy that includes advertising with your publication.
ConsumerPoint^® This marketing software is a comprehensive and powerful target marketing and planning system that allow you to harness the collective power of market demographics, consumer segmentation and behavioral survey data to increase your marketing effectiveness.
BusinessPoint™ Discover, plan and execute using this marketing software that focuses on your B2B marketing strategies.
Claritas MarketPlace™ – This marketing software is the ultimate tool in your arsenal. Perform customer and market analysis while planning your B2B marketing strategy. All this in one marketing software solution.
iMARK™ – This breakthrough marketing software application offers a simple-to-use, map-centric interface that quickly delivers access to actionable marketing information.
iMARK™ Online – This marketing software offers a variety of databases to help answer your toughest marketing questions. Usage data is available for hundreds of products and services so that you can effectively analyze markets, sites, trade areas and product usage by lifestyle segment.
iXPRESS™ provides a comprehensive marketing solution, including demographic, geographical and other valuable marketing software applications.
PrimeLocation – PrimeLocation is the first site location decision support marketing software system to fully integrate advanced mapping, modeling and data management capabilities into one unified platform. It helps analysts generate better answers by quickly combining mapping, reporting, analytical and data management tools into a single site location-specific application.
SiteReports.com™ – The power of this marketing software lies in its ability to perform over 50 report and map selections. Market data sets include demographics, business, financial, restaurants, shopping centers, retail trade potential and lifestyle segmentation.

Innovative marketing software solutions
Claritas' target marketing software tools help you maximize profitability by focusing on targeted, measurable marketing programs. With our marketing software, which supports market analysis, target market research, decision support and business intelligence, research tasks are streamlined. Claritas is committed to providing the very best marketing software solutions – allowing you to go beyond conventionally accepted market research, market analysis and target marketing programs to capitalize on new opportunities and existing market segment potential. Claritas is dedicated to providing the right marketing software to support your needs.

Let the power of Claritas' marketing software systems work for your business.

Contact Claritas 1-866-737-7429 and speak with a representative today.