About Us

About Us

We help companies find customers.

Sell smarter and win bigger:

Our unique methodology, which combines sought after data resources with direct, original consumer research, is proven to help you find your best customers faster.

Know why behind the buy:

Claritas is the only business that provides context — leading to insights that inspire growth. Our products and services help paint a 360-degree picture of your customer or prospect using unique behavior-based segments.

Powered by partnership:

We offer our data, analytics and expertise through a host of partnerships dedicated to seamless campaign execution and turn potential customers into buyers.

You know what you need to do.
We’re here to help you get it done.

News & Innovations

News & Innovations


Innovation 1: Geoscape multicultural expertise allows clients to reach the new mainstream American consumer. Target and reach them as you would any other audience with Claritas’ unique solutions.

Innovation 2: New Digital Audiences coming soon: Find more customers for on-premise dining and beverages, Telecom Switchers, B2B and Multicultural.

Innovation 3: Small Business Targeting – Utilize Claritas’ comprehensive direct to consumer research and audience creation tools to target small and medium size businesses.

Innovation 4: Consumer Purchase Insights – Precisely define and target consumers based on actual spending data from thousands of product categories that matter to your business.

Innovation 5: P$YCLE® financial segmentation enhancements – With the inclusion of financial tech behaviors, technology adoption and transactional real estate data, clients will be able to create more lift in their marketing campaigns and target new customers based on new trends and banking channel usage across all media.


RampUp, Mar 5-6;
IRI Growth Summit, Apr 16-18;
Interact ’18 Digital Marketing Conference, Apr 25-26;
Financial Forum, May 7-9;
NPD Retail, May 15-17;


Mike Nazzaro, CEO Mike Nazzaro
Past Positions Include:

CEO/Founder, NCS
President, Nielsen Consumer Panel Services
President, Nielsen Buzzmetrics
CEO, Intelliseek
Founder, PlanetFeedback
Executive, Procter & Gamble

With a background that includes the world’s top consumer product maker, leading marketing intelligence agencies and his own technology start-ups, Mike is a proven and sought after CEO, adept in running established and early-stage businesses.

Karthik Iyer, COO Karthik Iyer
Past Positions Include:

COO and Co-Founder, NCS
SVP Business Development, Nielsen Buzzmetrics
& Nielsen
Co-Founder/Multiple Management Roles,

Karthik brings an unsurpassed cross-functional expertise to Claritas, having developed and managed teams across a wide variety of organizations. His ability to bring new innovations to market stems from his experience as a founder and executive in business development, Product Strategy, Analytics and Tech roles.

Jay Stockwell, CRO Jay Stockwell
Past Positions Include:

Co-Founder and Chief Revenue Officer, Nielsen Catalina Solutions
EVP Client Services at Buzzmetrics, leading successful acquisition by Nielsen
SVP of Sales at Intelliseek, leading turnaround, merger with Buzzmetrics

An inspiring senior executive leader and former naval officer (Commander USNR), Jay carries an extensive track record of success in adtech and entrepreneurial sectors spanning Procter & Gamble, ConAgra, BuzzMetrics, The Nielsen Company, and Nielsen Catalina Solutions. Jay's core strengths include General Management, P&L Management, Product Innovation, Sales Leadership, and Talent Development.

R. Chase Miller, CPO R. Chase Miller
EVP, Strategy & Corporate Development
Past Positions Include:

Co-founder, SVP Product & Strategy,
NCS Director, Analytics – YAHOO!
Consumer Direct & SalesEffect, Nielsen

Described as a product guy that sells stuff, Chase is an interdisciplinary executive with a keen ability to connect technology with commercial strategy. Chase brings a unique perspective leveraging an accelerated rotation through leadership positions in Business Development, Product Strategy, Analytics, Technology and Sales Engineering.

Angie Hemmelgarn, CHRO Angie Hemmelgarn
Past Positions Include:

Chief People Officer,
Everything but the House
VP of Human Resources, Nielsen

An accomplished global talent leader with experience working across diverse industries, geographies and cultures, Angie has proven success in developing, implementing, and managing people, strategy and solutions aligned with the company’s strategic goals. Her expertise in partnering with leadership to cultivate a high-performance culture and manage fast-paced environment will enable our growth.

Jim Schuster, CFO Jim Schuster
Past Positions Include:

Chief Financial Officer, TradeGlobal
VP of Finance, Luxottica NA Optical
VP of Finance, Lenscrafters
AVP of Finance, Pearl Vision

A strategic, finance executive with a diverse financial background, Jim has a proven track record of partnering with leadership to achieve an organization's objectives. His expert knowledge of accounting, finance mergers and acquisitions, brand management, and ability to streamline processes are instrumental for business growth.

Partner With Us

Are you a potential partner who shares our vision for helping companies find their best customers? Let’s connect about what a combination of our talents and offerings might look like.


Join Our Team

It’s the diversity of people that inspires the innovation that runs through everything we do. If you are looking for a great place to be the world’s best data scientist or provide world-class service to our clients, we should connect about opportunities at Claritas.

Careers at Claritas